Vehicle Onboarding & Delivery Experience Manager

Ford Ford · Auto · United States · Marketing & Sales

The Vehicle Onboarding & Delivery Experience Manager at Ford will champion a customer-centered delivery and onboarding experience across digital and retail channels. This role involves defining the strategic vision for the Delivery Day Tool (DDT), gathering dealer insights, identifying customer and dealer pain points, and collaborating with cross-functional teams to enhance the customer journey. The manager will own objectives and KPIs, drive execution, and influence strategy through human-centered design methods.

What you'd actually do

  1. Directly responsible for creating the north star vision, dealer & customer journey and enablers, for what awesome looks like for Delivery and onboarding/setup with DDT for Ford, Lincoln US & Canada.
  2. Partner with Dealer Operations to gather insights from dealers to represent voice of dealer in future roadmap
  3. Be subject matter expert through GEMBA and pulling together key data to identify customer and dealer pain points to turn insights into to product enhancements by driving the right resources to deliver DDT roadmap.
  4. Work cross-organizationally for key experiences in DDT that support Integrated Services, Ford App, Modem Activation, Preferred Dealer, and FCSD
  5. Comfortable interpreting and sharing data from dealer and customer feedback, and engineer quality – including QNPS, OneCX, etc.

Skills

Required

  • 5+ years of experience with dealer operations and/or dealer education with a passion for delivering great customer experience and an ability to empathize with our consumers
  • 3+ years of experience working in a matrixed team structure and influencing across product areas
  • 3+ years of experience delivering OKRs by tracking, optimizing and pivoting against those OKRs
  • 2+ years of digital or physical retail experience.
  • 2+ years of critical thinking skills and proven application of Human Centered Design methods with the ability to develop and usher strategy through various phases development using human centered design (including implementation).
  • The ability to mine third party research, customer feedback and internal analytics
  • Experience with orchestrating data across multiple sources to create a unique user experience
  • Self-starter; ability to work independently with minimal supervision in a fast-paced environment
  • Strong oral and written communications (able to effectively assert point of view)
  • Ability to tell customer stories through clear, compelling, and concise Journey/presentation

Nice to have

  • MBA or Master’s Degree
  • Broad experience with channels that impact a customer’s experience including Ford App, Dealer, Websites, CRC, Service, Distribution, HMI, etc.
  • Broad experience with channels that drive the dealer experience including WBDO, Smart Vincent, Allocation & Distribution, FMC Dealer, RE&T, Vehicle Visibility, SAMS, IA Online, etc.