Web Content Manager, Minecraft

Microsoft Microsoft · Big Tech · Redmond, WA +1 · Content Program Management

The Minecraft Web Team is seeking a Web Content Manager to own the strategy, governance, and quality of content across its entire web presence on minecraft.net and its properties. This role is at the intersection of marketing, product, creative, and technical teams, ensuring the website tells a cohesive, accurate, and compelling story to a global and diverse player community at scale. The ideal candidate will have a passion for Web Content, content writing, a customer focus, and a strong understanding of how to create engaging and informative content for websites.

What you'd actually do

  1. Define and optimize content improvement plans aligned with business strategy, leveraging data and technology to enhance content relevance, scalability, and business impact.
  2. Influence partner engagement strategies, supporting onboarding, contract changes, and fostering strong partner relations to ensure aligned content goals.
  3. Set clear expectations for content delivery, manage deadlines, negotiate with stakeholders, and oversee vendor performance to ensure timely and quality output.
  4. Share industry and organizational trends to drive thought leadership, best practices, and innovation across teams and projects.
  5. Lead content delivery across complex product experiences by collaborating with design and engineering, applying data-driven strategies and GenAI tools for scalable, high-quality content.

Skills

Required

  • 5+ years experience in program management, digital content publishing/management, or experience in a writing or editing role

Nice to have

  • 3+ years of people management experience
  • 4+ years’ experience taking a product, feature, or experience to market
  • 6+ years’ experience improving product metrics for a product, features, or experience in a market
  • 6+ years’ experience disrupting a market for a product, feature, or experience
  • Experience managing content for large-scale, consumer-facing websites, ideally with high traffic and multiple user personas
  • Hands-on experience with CMS platforms (e.g., Adobe Experience Manager or similar)
  • Writing and editorial expertise, ability to translate product features, releases, and marketing moments into clear, engaging web content
  • Experience developing and executing end-to-end content strategies across web properties and user journeys

What the JD emphasized

  • GenAI tools