Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company’s three core products are Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio, an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles.
We’re looking for a Head of Measurement Partnerships to join Team Snapchat! The Ad Partnerships Group is responsible for negotiating and integrating ad product partnerships that drive accelerated growth to Snap’s Advertising business.
As the leader of our measurement partner ecosystem, you will move beyond traditional partnership management to architect Snap’s future-proof measurement ecosystem. You will lead a high-performing team and own the strategy across critical sectors including MTA, MMPs, Brand Lift, Signal Resilience, and Data Clean Rooms. You will work cross-functionally with Product, Engineering, and Data Science to translate market shifts (e.g., Privacy Sandbox, SKAN) into commercial opportunities, driving the adoption of Snap’s monetization products.
What you’ll do
- Lead Strategy & Ecosystem Development: Spearhead Snap’s privacy-centric measurement strategy, navigating complex industry shifts (e.g., SKAdNetwork, Privacy Sandbox, Android Privacy) and driving the adoption of next-gen solutions like Data Clean Rooms and Server-to-Server (CAPI) integrations.
- Team Leadership: Manage, mentor, and scale a team of Measurement Partner Managers who own individual partner ecosystems (MMP, MTA, Lift), overseeing key product integrations and Go-to-Market (GTM) execution.
- Industry Thought Leadership: Represent Snap as a primary thought leader at industry bodies (e.g., IAB, MRC, MMA) and partner summits. You will influence industry standards, advocate for Snap’s methodology, and elevate our reputation for measurement rigor.
- Commercial Negotiation: Oversee and structure complex partner agreements and Joint Business Plans (JBPs) in collaboration with MarSci, Legal, Finance, and Strategy. You will evaluate partner goals to unlock mutual R&D investment and first-to-market alpha/beta testing opportunities.
- Cross-Functional Product Influence: Deeply understand Snap’s monetization products and APIs. Serve as the bridge between external partners and internal Product/Eng teams, translating partner feedback into technical requirements that shape Snap’s long-term roadmap.
- Go-to-Market Execution: Collaborate with partner marketing teams and internal stakeholders to develop joint GTM motions, case studies, and educational narratives that drive revenue growth and advertiser trust.
Knowledge, Skills & Abilities
- Methodology Expertise: Expert command of measurement methodologies, including Media Mix Modeling (MMM), Multi-Touch Attribution (MTA), Conversion Lift, Incrementality testing, and Geo-match experiments.
- Technical Fluency: Deep technical understanding of ad tech architectures, including APIs, SDKs, pixel implementation, and cloud-based data collaboration environments (e.g., AWS Clean Rooms, Snowflake, GCP).
- Strategic Communication: Ability to translate complex statistical concepts (e.g., statistical significance, signal loss) into clear commercial narratives for C-level executives and non-technical stakeholders.
- Negotiation Prowess: Experience structuring and negotiating complex corporate agreements and data licensing deals at an executive level.
- Cross-Functional Agility: A personable attitude with the ability to build quick rapport and credibility with Product, Engineering, and Sales leadership.
Minimum Qualifications
- 12+ years of experience in digital advertising or partnership management, with at least 6+ years specifically in Measurement Strategy, Marketing Science, or Ad Tech Partnerships.
- 3+ years of experience managing high-performing teams.
- Proven track record of navigating privacy regulations (e.g., GDPR, CCPA, DMA) and their impact on ad measurement and attribution ecosystems.
- BA/BS degree or equivalent years of experience.
Preferred Qualifications
- Advanced degree (MBA, MS) in a quantitative field or business administration.
- Direct experience working at or closely with major measurement partners such as MMPs (e.g., AppsFlyer, Adjust), Brand Measurement firms (e.g., Kantar, Nielsen), or experience launching or managing Data Clean Room partnerships.
If you have a disability or special need that requires accommodation, please don’t be shy and provide us some information.
"Default Together" Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a “default together” approach and expect our team members to work in an office 4+ days per week.
At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets.
We are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with applicable law (by example, the requirements of the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, where applicable).
Our Benefits: Snap Inc. is its own community, so we’ve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success!
Compensation
In the United States, work locations are assigned a pay zone which determines the salary range for the position. The successful candidate’s starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. The starting pay may be negotiable within the salary range for the position.** **These pay zones may be modified in the future.
Zone A (CA, WA, NYC):
The base salary range for this position is $251,000-$377,000 annually.
Zone B:
The base salary range for this position is $238,000-$358,000 annually.
Zone C:
The base salary range for this position is $213,000-$320,000 annually.
This position is eligible for equity in the form of RSUs.