Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company’s three core products are Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio, an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles.
The Comms Team is responsible for conveying Snap’s mission, vision and values to core audiences within our community, which include Snapchatters, advertising partners, content partners, investors, policymakers, and Snap team members. This passionate team works hard to show the world what makes Snapchat the best platform for communication and storytelling, and to ensure the narratives about the company, its people, and its products are accurate and compelling.
We’re looking for a Head of MENA Communications to join our team! With key offices in Dubai, Riyadh and most recently, Doha, we are looking for a leader who has experience across the region.
What you'll do:
Be responsible for developing and driving our MENA communications strategy for the business, laying out a detailed plan for achieving objectives and clear, measurable results
Develop and maintain the external narrative of our MENA business, in close partnership with the VP of MENA, as well as General Managers for UAE and KSA. Preparing executive for thought leadership communications and key speaking engagements
Lead a team of comms and media specialists in UAE and KSA to execute the MENA comms strategy across media + creator engagement
Take an audience-led approach to developing a diverse comms strategy that reaches advertisers/agencies, parents, policymakers and Snapchatters
Shape and influence stakeholder thinking and expectations, building trust in a kind, smart and creative environment
Drive positive reputational outcomes in MENA and take a hands-on approach to driving activity across the market with your team
Be a critical partner to cross-functional teams across the business, including Marketing, Sales, Global Brand Experience, Talent & Partnerships, Creative Strategy and Business Insights - collaborating to align with the right strategies and desired outcomes
Lead and develop work that:
- Highlights our contribution to MENA, technology leadership and growing community.
- Educates brands and creative agencies about our products, strategy and creative campaigns, driving share of voice in key trade and vertical sector press
- Shows Snapchat’s relevance and importance in the daily lives of our community
- Demonstrates the work we do to keep Snapchatters safe and the tools/resources available for our community
Build, strengthen and nurture key media relationships and have responsibility and oversight of the MENA press office
Work closely with MENA management to prepare them for media interviews, speaking engagements and internal milestone moments
Inspire others to do great work and lead from the front in showing what great ideas and results look like, while supporting and mentoring the MENA Comms team to help them grow and develop
Lead and manage our agency partner relationships in the MENA to deliver a drumbeat of moments and coverage aligned to our business goals
Serve as a spokesperson for the media and be a trusted contact for reporters who rely on you for timely, accurate information
Knowledge, Skills, and Abilities
- Deep understanding of the media landscape in MENA, across national, business, advertising and industry trade media
- Fluent in Arabic
- Strong experience of working cross-functionally with our partners and stakeholder management both internally and externally
- Experience of working on relevant multidisciplinary communications programs with strong experience in B2B communications
- Comfortable with the uncertainty of change and able to deal constructively with problems that do not have clear solutions or outcomes
- Strong news judgement and relationships with top tier media and influencers
- Ability to balance strategic thinking with tactical execution and attention to detail
- Ability to prioritise effectively to deliver against business priorities
- Ability to thrive in a fast-paced environment, make decisions, manage multiple projects simultaneously, and meet tight deadlines
- Experience of working with agencies and managing external partners
- Implement smart use of tools like AI to help aide our comms function
Minimum qualifications:
- 12+ years relevant experience
If you have a disability or special need that requires accommodation, please don’t be shy and provide us some information.
"Default Together" Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a “default together” approach and expect our team members to work in an office 4+ days per week.
At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets.
Our Benefits: Snap Inc. is its own community, so we’ve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success!