Principal Software Engineer, Business Experience

Snap Snap · Consumer · Palo Alto, CA +6

Principal Software Engineer role focused on designing and implementing systems for advertiser experiences and the creator ads platform. The role involves leading infrastructure vision, innovating advertiser flows, and ensuring scalability, performance, and operational excellence. It requires deep expertise in building and scaling similar systems, strong software design skills, and experience with distributed systems.

What you'd actually do

  1. Design and implement systems that support the advertiser experiences and creator ads platform at Snap.
  2. Lead the vision and strategy for our next-generation infrastructure, focusing on scalability, performance, and driving advertiser value.
  3. Innovate and conceptualize new advertiser flows and creator marketplace products, leveraging market trends, user behavior, and advertiser needs.
  4. Collaborate closely with cross-functional teams, including product management, design, data science, and other engineering teams, to deliver cohesive and impactful solutions.
  5. Advocate for and apply a high bar when it comes to availability, scalability, operational excellence, and cost management

Skills

Required

  • Deep expertise in building and scaling advertiser or creator platforms or similar systems
  • Excellent programming and software design skills
  • debugging
  • performance analysis
  • test design
  • Proven track record of operating highly-available systems at scale
  • Ability to proactively learn new concepts and technology and apply them at work
  • Skilled at solving ambiguous problems
  • Strong collaboration and mentorship skills
  • Ads domain experience
  • Bachelors in technical field such as computer science, mathematics, statistics or equivalent years of experience
  • 10+ years of post-Bachelor’s software development experience; or a Master’s degree in a technical field + 9+ year of post-grad software development experience; or a PhD in a related technical field + 6+ years of post-grad software development experience
  • 2+ years of experience with technical leadership or acting as the domain-expert to a technical organization
  • Experience in technical leadership/ownership and setting technical direction for engineering projects
  • Experience architecting, designing, and developing distributed systems

Nice to have

  • Experience with cross-platform development
  • Ability to promote product excellence and collaboration, driving a portfolio of concurrent engineering projects, from short-term critical feature launches to long-term research initiatives
  • Ability to create a compelling vision for the future, communicate clearly, and have a collaborative leadership approach

What the JD emphasized

  • Deep expertise in building and scaling advertiser or creator platforms or similar systems
  • Proven track record of operating highly-available systems at scale
  • Experience architecting, designing, and developing distributed systems